Core Services


PR & Communications

HWB specialises in drafting and implementing communication strategies for our clients that support their marketing plans and business objectives. Our understanding of the media and communications landscape allows us to arrange and facilitate targeted media briefings that allow clients direct access to the media in a controlled and secure environment.
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As a communications partner, our role is not only to manage social media on our client’s behalf but also to empower them to own this space. HWB also ensures that our clients’ messages are integrated throughout the digital and social media spheres. 
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Reputational Risk Management

Our reputational risk management strategies enable our clients to successfully navigate communication threats to their business. 
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Media Training

Media Training

HWB Communications has, for more than a decade, conducted successful media training courses that equip clients to understand and deal with the press comfortably and professionally, especially in times of crisis. 
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You're in good company...

For the past 13 years, HWB has worked closely with ADT South Africa to maintain a positive perception of our brand and provide valuable support for our overall marketing strategy.

Martin Ochieng – Marketing and Strategy Director of ADT

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We have been working with HWB Communications for over two years now, during which time they have extended the media coverage the deVere group receives threefold. HWB has also helped us to develop our social media presence in Africa and to position us as the preeminent and fastest growing independent wealth advisor on the continent.

Craig Featherby – Head of deVere Africa

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HWB’s strategic expertise, coupled with their professional execution, has played a valuable role in building the Futuregrowth brand over the past decade.

Michele Usher – Head of Marketing of Futuregrowth Asset Management


HWB’s strategically focused communications support for Juta & Company over the past year has made a valuable contribution to enhancing our profile in the media.

Lynne Du Toit – CEO of Juta & Company


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Meet the team

lee-anne roberts

Lee-Anne Roberts

Catalyst: Account Director

Lee-Anne was previously News Editor with Heart 104.9 FM in Cape Town and spent six and a half years in the newsroom as an anchor and reporter. She deals with corporate accounts at HWB and enjoys her role on the other side of the news and communications industry. She completed a B.Tech Journalism at the Cape Peninsula University of Technology.

lee-anne roberts

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    lynn erasmus

    Lynn Erasmus

    General Manager and Executive Director

    Lynn is a senior Public Relations and Media Practitioner who has worked in the consultancy and corporate communications environment for 14 years, gaining extensive marketing and communications strategy, project management and media experience. She holds a BA Degree from the University of Stellenbosch (1994), a Post Graduate Diploma at the AAA School of Advertising (1995) and completed the University of Stellenbosch School of Business' Management Development Programme in 2008.

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